PS! Artikkelen er basert på Chris Orlobs LinkedIn-post.
Scope creep refers to the gradual expansion of the project's scope beyond what was originally agreed upon. This can happen for a variety of reasons, such as new requirements from the client, changes in the project team's understanding of the project, or unforeseen technical challenges. Scope creep can lead to delays, budget overruns, and even project failure.
Demo creep is specifically related to the way a product is demonstrated to a potential customer. Demo creep occurs when the seller, to impress the customer, shows off all the bells and whistles of the product, even if they are not relevant to the customer's needs. This can overwhelm the customer and make it difficult for them to focus on the features that are most important to them. Demo creep can also lead to feature fatigue, where the customer feels like the product is too complex and overwhelming.
In essence, demo creep is a more focused and specific form of scope creep. It is about making sure that the presentation of the product is focused on the customer's needs and not on the seller's ego.
David Aleksandersen er Chief Revenue Officer i Amesto Growth. Han har over 25 års erfaring innen salg, markedsføring og ledelse, nasjonalt og internasjonalt. David har en bachelor i Computer Science fra Høgskolen i Østfold og har studert Digital transformasjon ved Oslo Met. Før han begynte i Amesto Growth, jobbet han blant annet som forretningsrådgiver i MarkedsPartner, markedssjef i Dataton AB og daglig leder i Smart Simulation AS.